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Choose Your Language, the future of eLearning - Chinese language learning on your computer, mobile and Social Network

New York, NY - June 2, 2009 Innovative Language Learning Company today announced the launch of, an online learning system that combines audio and video Podcasts, mobile apps, digital tools and more, and turns 5000 years of Chinese language into an interactive experience on PC, iPod, mobile and social networks. Raising the bar and creating something special in Podcasting and software applications is nothing new for a company which currently has over 60 million (Nielsen reported) downloads of its different educational Podcasts and iPhone applications, and has been in several of the top ten spots in the iTunes Top 100 Downloads (Educational) charts for the past 3 years.

" is a place to find such an effective and fun experience when learning Chinese as no one else can combine our range of lessons, interaction and community," said Peter Galante, CEO of Innovative Language Learning. "Our lessons themselves are a great mix of practical guide and entertainment while all the time helping you to learn and discover more and more about China and the Chinese language." taps into what is the fastest growing foreign language globally, 250 million people worldwide study Chinese, 130 million travel to the country annually with China itself due to become the most popular foreign destination globally by 2020.

"Creating content locally in Beijing is a powerful, strategic advantage of Beijing Chinese is the form of Mandarin Chinese the government bases standard Chinese off of," said David Lancashire co-founder of "In addition, we use voice talent from the Central Drama Academy of Beijing, the same school that produced worldwide Chinese filmstars such as Gong Li and Zhang Ziyi." is open now with free membership allowing all visitors to get started on learning right away. Podcasts are also available on iTunes at and are compatible with any Mp3 device.

About Innovative Language Learning

Innovative Language Learning, parent company of and several other language education sites, is an on-demand language training company that utilizes cutting-edge, user friendly technology to bring daily lessons to a worldwide listening base. The high quality of the broadcast and website content, the interactive and flexible facet of the learning experience, the supporting, vibrant community, along with the unique ability to continually innovate the language learning experience for the end user has resulted in a stellar reputation and the solidification word of mouth growth on an unprecedented level. Since its founding in December of 2005, the Innovative Language Learning family of sites has grown exponentially and currently averages over 1.5 million audio downloads per month.

For Media Inquiries and further information please contact:
Innovative Language Learning
2 Penn Plaza
Suite 1500
New York, NY 10121

Tel: 1.877.258.8170

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The Buzz

"These podcasts offer a painless and FREE way to bone up on the language and culture in a relevant, real world way that you won't get in a class room or on a CDROM."
Brian Heater, PC Magazine